Michael Lau, Beloved Visionary and Godfather of Designer Toys

In the vibrant world of art and collectibles, few names resonate as powerfully as Michael Lau. Often hailed as the “Godfather of Designer Toys,” Lau has redefined the boundaries of art, merging it seamlessly with urban culture. His work not only revolutionized the toy industry but also set the stage for what we now know as designer toys. But who is Michael Lau, and how did he come to earn such an esteemed title? Let’s dive deep into the life, influence, and legacy of this iconic figure.

Who Is Michael Lau?

Michael Lau is a Hong Kong-based artist and designer, best known for pioneering the designer toy movement. Born in 1970, Lau grew up in an era where action figures and toys were considered mere children’s playthings. However, his unique vision transformed these everyday items into coveted pieces of art, blending pop culture, street art, and fashion.

Early Life and Background

Lau’s journey into the world of art began during his childhood. He was an avid collector of action figures, a hobby that laid the groundwork for his future career. Unlike many artists who come from traditional art backgrounds, Lau’s inspiration came from his surroundings—Hong Kong’s bustling streets, vibrant street art, and the urban lifestyle that defined the city.

Education and Artistic Influences

Lau pursued his formal education at the Design First Institute of Art in Hong Kong, where he honed his skills in visual arts. His early work was deeply influenced by American pop culture, Japanese anime, and the hip-hop scene, which were gaining popularity in Hong Kong during the 1980s and 1990s.

The Birth of Gardener

Image credit: Michael Lau

In 1999, Lau introduced the world to the “Gardener” series, a collection of vinyl figures that would catapult him to international fame. These figures were not just toys; they were a fusion of art and street culture, each with its own personality and story. The Gardener series is a reflection of Lau’s experiences and the people he encountered in the streets of Hong Kong.

The Rise of Designer Toys

Before Michael Lau, toys were largely seen as mass-produced items meant for children. However, Lau’s work challenged this perception, paving the way for the designer toy movement—a genre of limited edition, artist-created toys that blurred the lines between art, fashion, and collectible culture.

What Are Designer Toys?

Designer toys, often made of vinyl or resin, are art pieces designed by artists, not toy companies. These toys are produced in limited editions, making them highly collectible. They often feature unique designs, vivid colors, and intricate details, appealing to both art collectors and toy enthusiasts alike.

Michael Lau’s Impact on the Industry

Lau’s Gardener series was revolutionary. It demonstrated that toys could be more than just playthings—they could be art. His work inspired a generation of artists to explore this new medium, leading to a global explosion in the popularity of designer toys. Today, the designer toy industry is a multimillion-dollar market, with artists from around the world creating and selling their own limited-edition figures.

The Gardener Series: A Closer Look

The Gardener series is arguably Michael Lau’s most famous work, consisting of over 100 figures, each with a distinct personality. Let’s take a closer look at what makes this series so iconic.

Inspiration Behind the Gardener Series

The Gardener series was inspired by Lau’s love for urban culture, particularly the skaters, graffiti artists, and musicians who populated the streets of Hong Kong. Each figure in the series represents a different aspect of this culture, from hip-hop fashion to street art aesthetics.

Key Characters and Their Stories

• Gardener 001 (Tattoo): The very first figure in the series, Tattoo, represents the fusion of street art and body art, a common sight in the urban landscapes that inspired Lau.
• Crazy Children: A sub-series within the Gardener collection, Crazy Children features younger versions of the Gardener characters, showcasing the evolution of street culture from childhood to adulthood.
• DIY Gardener: This figure comes unpainted, allowing collectors to customize it themselves—reflecting Lau’s belief in art as a participatory experience.

The Cultural Impact of the Gardener Series

The Gardener series didn’t just resonate with collectors; it had a broader cultural impact. The figures became symbols of urban youth culture, representing a generation’s identity and its artistic expression. Lau’s work was exhibited in art galleries worldwide, solidifying the legitimacy of designer toys as an art form.

Michael Lau’s Collaborations and Partnerships

Michael Lau’s influence extends beyond his own creations. Over the years, he has collaborated with numerous brands, artists, and designers, further cementing his status as a pioneer in the world of designer toys.

Collaborations with Major Brands

Lau has collaborated with some of the biggest names in fashion and pop culture. Here are a few notable partnerships:

• Nike: Lau collaborated with Nike to create limited-edition sneakers that featured his signature art style. These shoes became instant collectibles, much like his toys.
• Levi’s: Lau designed a special line of denim for Levi’s, incorporating his Gardener characters into the fabric, creating a unique blend of art and fashion.
• Casio G-Shock: Lau worked with Casio to design a limited-edition G-Shock watch, further merging street culture with mainstream fashion.

Collaborations with Other Artists

Lau has also teamed up with other artists in the designer toy scene, pushing the boundaries of what’s possible in this art form. His collaborations have included joint exhibitions, co-designed figures, and limited-edition releases that are highly sought after by collectors.

Limited Edition Releases and Their Popularity

One of the key aspects of Lau’s work is the limited edition nature of his releases. By producing only a small number of each figure, Lau creates a sense of exclusivity and urgency among collectors. These limited editions often sell out quickly, sometimes within minutes of release, underscoring the high demand for his work.

The Artistic Legacy of Michael Lau

Michael Lau’s influence on the art world and the toy industry is undeniable. His work has inspired countless artists and collectors, and his legacy continues to grow.

Influence on Contemporary Art

Lau’s work has transcended the boundaries of toys and has made a significant impact on contemporary art. His figures have been displayed in prestigious art galleries around the world, and his style has influenced a new generation of artists who see the potential in merging art with everyday objects.

The Global Expansion of Designer Toys

What started as a niche movement in Hong Kong has now become a global phenomenon, thanks in large part to Michael Lau. Designer toys are now a staple in the art world, with conventions, exhibitions, and a dedicated collector base spanning the globe. Lau’s work opened the door for other artists to explore this medium, leading to a diverse and vibrant designer toy community.

The Evolution of Lau’s Work

Over the years, Lau’s work has continued to evolve. While the Gardener series remains his most iconic creation, he has explored other themes and mediums, always pushing the boundaries of what’s possible in the world of designer toys.

How to Start Your Own Designer Toy Collection

Inspired by Michael Lau’s work? You’re not alone. Starting a designer toy collection can be a rewarding experience, but it can also be overwhelming. Here are some tips to get you started.

Research and Discover Artists

The first step is to familiarize yourself with the world of designer toys. Research different artists, styles, and series to find what resonates with you. Websites, social media, and forums dedicated to designer toys are great places to start.

Decide on a Theme or Focus

Many collectors choose to focus on a particular theme, artist, or type of toy. Whether it’s figures from a specific artist like Michael Lau, or toys that represent a certain culture or style, having a focus can help you build a cohesive collection.

Start Small and Build Over Time

It’s easy to get caught up in the excitement of collecting, but it’s important to start small. Purchase a few pieces that you love and gradually build your collection over time. This approach will help you avoid overspending and ensure that each piece you buy is truly meaningful to you.

Connect with the Community

Designer toys have a passionate and welcoming community. Connect with other collectors, attend conventions, and join online forums. Not only will you learn more about the hobby, but you’ll also build relationships with others who share your passion.

The Future of Designer Toys

The world of designer toys continues to grow and evolve, with new artists and collectors entering the scene every day. But what does the future hold for this unique art form?

The Role of Technology in Designer Toys

Technology is set to play a big role in the future of designer toys. 3D printing, for example, allows artists to create intricate designs that were previously impossible to produce. This technology also makes it easier for independent artists to create and sell their own toys, democratizing the industry.

The Growing Influence of Digital Art

Digital art is another area that’s likely to impact the future of designer toys. As more artists explore digital mediums, we may see the emergence of digital designer toys—collectible art pieces that exist purely in the digital realm. This could open up new possibilities

for collectors and artists alike.

The Continued Popularity of Limited Editions

Limited editions will likely remain a staple of the designer toy world. The exclusivity and rarity of these pieces are a big part of their appeal, and collectors will continue to seek out unique, one-of-a-kind items to add to their collections.

Conclusion

Michael Lau’s contributions to the world of art and collectibles are nothing short of revolutionary. As the “Godfather of Designer Toys,” he has left an indelible mark on the industry, transforming toys from simple playthings into coveted works of art. His Gardener series remains an iconic representation of urban culture, and his influence continues to inspire artists and collectors around the world.

Whether you’re a seasoned collector or just starting out, Michael Lau’s work offers a fascinating glimpse into the world of designer toys—a world where art meets play, and imagination knows no bounds. The future of designer toys is bright, and with pioneers like Lau leading the way, it’s a future filled with endless possibilities.

FAQs About Michael Lau and Designer Toys